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ACMA accepts enforceable undertaking from Seek the Deal

The ACMA has accepted an enforceable undertaking from former energy comparison service Seek the Deal Pty Ltd (Seek the Deal) for making telemarketing calls to numbers on the Do Not Call Register.

An ACMA investigation found Seek the Deal made 512 telemarketing calls to 393 numbers on the Do Not Call Register in January 2020. These calls breached the Do Not Call Register Act.

These types of unwelcome calls are frustrating for Australians and can create anxiety and confusion about who is calling.

Seek the Deal ceased trading around February 2020.

The ACMA investigation found the breaches were caused by Seek the Deal using telemarketing lists without first checking it had consent from the call recipients. 

The enforceable undertaking will be in place for 3 years. It requires Seek the Deal to notify the ACMA if it recommences telemarketing activity.

If Seek the Deal recommences telemarketing activity it must also appoint an independent auditor to review its procedures, policies, systems and staff training.

This action was part of the ACMA’s 2019–20 compliance program targeting illegal calls made by lead-generation entities.

Breaches of Australia’s telemarketing rules can result in the ACMA seeking a civil penalty and/or injunction from the Federal Court, giving an infringement notice, accepting a court enforceable undertaking, or issuing a formal warning. Repeat corporate offenders may face penalties of up to $2.22 million a day.

Find out how to reduce unwanted communications or make a complaint.

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