ACMA media release 14/2011- 7 February
SNX Pty Ltd-trading as Premier Auto Wholesale-and Home Loan Selection Services, have been given formal warnings for sending marketing messages without consent, in contravention of the Spam Act 2003.
The ACMA's investigation established that Premier Auto Wholesale sent SMS messages to mobile phone numbers obtained from online advertisements for used cars. The ACMA found that the numbers in the advertisements were accompanied with a statement that marketing messages were not welcome.
'E-marketers need to understand that the publication of an email address or mobile telephone number on a website is not an open invitation to send messages,' said Chris Chapman, ACMA Chairman.
Home Loan Selection Services failed to demonstrate that it had consent to send emails promoting its business.
Further information about the Spam Act is available at www.spam.acma.gov.au.
Complaints about email and SMS spam can be made at www.spam.acma.gov.au. SMS spam can be forwarded to the ACMA's Spam SMS service on 0429 999 888.
For more information or to arrange an interview please contact: Blake Murdoch, Media Officer, on (02) 9334 7817 or firstname.lastname@example.org.